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"Oblivion" Opens in Milan, the Multi-Sensory Exhibition that Fades Away Like a Memory.

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AI-Generated "Goddesses", Indian Music,

and Artistic Fragrances in the New Experience

by Daniel Salvi, Curated by Greta Zuccali.

MILAN – From May 10 to 31, the Corals Gallery (Via Evangelista Torricelli 21) is hosting “Goddesses & Muses, Oblivion,” the latest chapter in the multi-sensory experience by artist Daniel Salvi, renowned for pairing his depictions of goddesses and muses, created also with AI, with artistic fragrances.

 

The new exhibition, curated by Greta Zuccali, centers on the theme of Oblivion inspired by Nietzsche, who believed in liberation from tormented memories to resolve the past and focus on the present.

 

In line with this vision, the “Oblivion” exhibition ideally fades with the passing days, offering visitors a different impact and significance with each new visit.

 

For this occasion, Salvi has displayed his most famous artworks alongside 60 new digital works, and he has brought together the artistic expressions of great artists from around the world: starting with the original soundtrack composed by the group “Equani,” led by the visionary Indian musician Amey Phadke, specializing in Sound Healing, to the new original fragrance created by perfumer Riccardo Barazzetta, a Milanese native now based in Luxembourg.

The result is an experience that engages the senses and invites visitors to a moment of deep introspection as they encounter the solemn eyes of “The Sanctification of Memory,” Salvi’s luminous new cover goddess, reigning at the center of the “Sancta Sanctorum” specially set up in the gallery.

 

The Artist reveals: ”Each year is like a rebirth: we change cells, thoughts, hopes. We are never the same as before. This is why we must use our past experiences as a reason for growth, without being victims of them: Oblivion is about this rite of passage that we all must undergo."

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Featured Artworks

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THE ARTIST, DANIEL SALVI (Italy, 1994 –)

 

Artist and graphic designer Daniel Salvi opened his own advertising agency at the age of 21, creating international campaigns for Europe, Latin America, and China.

 

After graduating from the Politecnico Milan University, he became in 2018 the assistant and direct student of the famous designer Armando Milani, under whose artistic direction he organized the "Ubuntu" exhibition at the MUBA Museum in Milan: here, some of his works were displayed alongside those of Milton Glaser and Massimo Vignelli.

 

From that same year, he was called upon as a guest lecturer at major universities in Milan and worked as a public speaker.

 

From 2021, he became the Brand Communication Officer for the international association "Colors for Peace," with which he created an awareness campaign that facilitated the shipment of 21 trucks of humanitarian aid at the outbreak of the war in Ukraine.

 

With the association, he participated in exhibitions organized at the Pantheon, the Colosseum, and the Italian Government.

 

Starting in 2023, he began the series of "Goddesses and Muses" through which he explores the depth of human nature, in what he considers its purest, most vital, and universal expression: the feminine.

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APPEARED ON:

ARTIST'S PROJECTS EXHIBITED BY:

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DANIEL SALVI

COLLABORATED WITH:

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HIS PROJECTS WERE SEEN ON:

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THE CURATOR, GRETA ZUCCALI

Born in 1988, Greta graduated in Law from the Catholic University of Milan with a thesis on the fine art insurance market. Completed the traineeship dealing with corporate law and copyright protection, she decided to pursue her two greatest passions, art and writing, starting to collaborate with important magazines such as ArtspecialDay and Juliet Art Magazine. In 2017 she started a collaboration with the PAC — Milan Pavilion of Contemporary Art. At that time she undertook the most important project by founding the exhibition space HUB/ART of which she is now the curator and artistic director. She began studying International Art Market Management at EAC Ecole d’Art in Paris in 2018 where she currently lives and works to export the HUB/ART project.

TRAPPED IN THE PAST,  TORMENTED BY MEMORY,
AN ODISSEY  TO  THE LIBERATION OF  THE SOUL

Opens on May 10 at Corals Gallery, the New Chapter of the Successful Traveling Solo Art Show by Daniel Salvi "Goddesses & Muses", a multisensory journey focused on the theme of memory, its idealization, its oblivion.
 
Daniel Salvi's "Goddesses & Muses" arrives to the 4th edition, the second in Milan. The traveling solo Show of the Italian Artist is a modern celebration of women, seen as the ultimate expression of the human life.

The Italian Artist created a Pantheon for the new millennium, where surrealism, hyperrealism, classicism, and symbolism meet in silent meditative visual dimensions.

The Show connects the most iconic pieces of the author into a unique journey through emotions, surrealism, and hyperrealism. Guided by a full audio explanation, the viewer will enhance their visit through a new Original Art Perfume Called "Oblivion", created for the exhibition, through which they'll be able to enter even more the mystical domain of the Goddesses and Muses.

Exhibition

The Way Magazine

The fusion of art and perfumes created an enveloping and multi-sensory atmosphere,transforming the visit into a complete artistic journey.
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A NEW ART PERFUME INSPIRED TO OBLIVION, TO ENHANCE THE VISUAL EXPERIENCE

After the successful collaboration with the Perfumer Riccardo Barazzetta, based in Luxembourg, that has already generated 5 original Art Perfumes for Goddesses and Muses, OBLIVION will display a Whole New Fragrance, matched with the new experience.

 

The visitors of the art exhibition have the opportunity to enter the mystical worlds of "Goddesses & Muses; Oblivion" and feel this new chapter in a unique way.

Connect with Riccardo Barazzetta on Instagram: @riccardo_barazzetta

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AN ORIGINAL SOUNDTRACK BY EQUANI AND THE VISIONARY INDIAN ARTIST AMEY PHADKE

Equani emerged in Hamburg, Germany in 2021 under the guidance of the Indian Artist Amey Phadke, a dedicated sound meditation artist playing the Handpan (432 Hz), Ravvast tongue drum, Tabla, and an array of percussions and sound healing instruments.

 

The initiative is driven by a vision to transform the world through frequency meditation and positive intentions.

 

Since its inception, Amey has generously shared his transformative experiences and profound insights into sound meditation with communities across Europe and Asia through hosting immersive sound bath meditation events. Connect with Amey on Instagram: @equani_ap

 

To craft the evocative soundtrack of the exhibition,  Equani teamed up with Artyom Hvans, a versatile multi-instrumentalist, vocalist and a regular collaborator of Equani. For the soundtrack Artyom played the Tanpura. This collaborative piece reflects their shared dedication to harnessing the power of sound for healing and transcendence. Connect with Artyom on Instagram: @artyom_songtherapist 

FULL ONLINE AUDIOGUIDE

The Exhibition is provided with full product pages for each piece, together with a bilingual audioguide (English/Italian), that automatically set itself based on the language of the visitor.

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HOW DOES A GODDESS COME TO LIFE?

When Daniel Salvi shapes the raw material coming from artificial intelligence and photography into an art that deeply talks about humanity and feelings, then a Goddess comes to life.

They are beings who - while remaining imperfect - stand out as the center of their respective universes. They invite us to get to know them, but in reality what happens is that, in meeting them, all we do is get to know ourselves a little better.

Their eyes looking at us ask us questions that transcend the facade of reality that we have built with difficulty and that look at our real being. The invitation of the artist is to take the needed time to reach the answers.

Every meeting is special, immerse in the here and in the present moment: that's why – like for traditional paintings – almost every piece of Daniel Salvi is in a single copy.

Discover the Art Perfumes inspired by the Artworks